Tuesday, November 28, 2006

Day 28 (Part 3): You're Kidding, Right?!

Apparently there's a new airline in town. It's called MaxJet. Here's its logo.


Is it just me or does it look like MaxJet hired the same marketing/ branding/advertising team to brand their airline that brands feminine hygiene products for consumer products manufacturers?

If so, fire them!

Your logo makes you look like an ad for flying tampons.

8 comments:

Kimberly said...

I'm so with you on this one! What a riot!

Sister Mary Lisa said...

ha ha ha. Too true. All that's missing is the Big. Red. Dot.

Adriana Velez said...

LOL, I was thinking that exact thing when I saw the photo. Proof that the airline industry is run entirely by men, particularly tone-deaf ones?

Janet M. Kincaid said...

Kimberly: Seriously, huh? And honestly, there's no way a woman developed that logo.

SML: Wouldn't that be classic? That's all it needs. Something in red and the cycle will be complete. Bawahahaha. Hee hee. I crack myself up.

Adriana: Amen. Somedays, I wonder what spins in those little noggins of theirs.

Sister Mary Lisa said...

I'll tell you the REAL dirt on this logo thing. The CEO of the airline is a woman, and a real bitch to boot.

The ad company had come up with 5 other really great campaigns that she nixed, and so this logo is pure revenge boys and girls, pure revenge.

They had the final laugh. Much like Janet's laugh you just heard.

Janet M. Kincaid said...

SML: I to look up that woman CEO thing... Turns out a man heads up MaxJet. BUT, a woman is head of marketing for the company. Go figure.

Merujo said...

Yep. Yep. Yep. Looks like it should be "Maxi Jet" instead: for days when light aircraft just won't do.

Yeesh!

Janet M. Kincaid said...

Merujo: If the whole subtopic didn't hit so close to home, I'd be LMAO right now. As it is, I'm groaning. And chuckling! That is too, too funny.

What I want to know is, does MaxJet own any non-fixed wing aircraft?